The Holstee Manifesto – This is Your Life!

You may or may not have seen it before, but this is one the most shared pieces of text on the Internet.

It began when a group of friends tried to create a definition of what a successful life meant to them and once it was in print it became an icon. The Washington Post called it the next ‘JUST DO IT.’

The Holster Manifesto - This is Your Life!

The Holster Manifesto – This is Your Life!


Here is a video version:

Why am I having this on a blog the discusses mostly information technology and process management? I think it would be obvious, because the manifesto so clearly describes the same human values that not only I consider to be more important for success than a perfect process illusion.

Success in business, from the shortest interaction with a customer to a very profitable year is achieved by focusing on the right thing – PEOPLE! All other forms of success are short-lived illusions.


I am the founder and Chief Technology Officer of Papyrus Software, a medium size software company offering solutions in communications and process management around the globe. I am also the owner and CEO of MJP Racing, a motorsports company focused on Rallycross or RX, a form of circuit racing on mixed surfaces that has been around for 40 years. I hold 8 national and international championship titles in RX. My team participates in the World Championship along Petter Solberg, Sebastian Loeb and Ken Block.

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6 comments on “The Holstee Manifesto – This is Your Life!
  1. At 1,758,125 views, the video clearly reinforces the seemingly increasing unimportance of quality video productions.

    On the one hand we have the camera companies busy putting out 4K cameras with 5- axis stabilization technology but here we have proof that to get “hits” you don’t need any of this.

    Philip Johnston of HDWarrior predicted the decline of video production quality back in July 2014 and even earlier than this:

    Meanwhile,TV and camcorder manufacturers have been hinting about 8K (to obsolete 4K, obviously) except that Canon recently announced a 120 MP sensor that allows phenomenal post-recording zooms down at a time where people are tripping over themselves to go from HD to UHD.

    If we quickly get to cameras hosting 120 MP sensors (60 times the pixels of HD), I don’t think 8K will get going.

    The attempt to go to 3D failed miserably..


    • Karl-Walter, we tend to focus too much on video quality. But then it is always the content that matters and not the technical quality. The same is true with music. There is way to much technolohy invlved in movie production and most of all CGI computer-generated stuff. The story and acting looses out. But numbers do not always show the actualy quality. High resolution sensors tend to make the light and color capability weaker. But if you go to the trouble to do anything you can also do it in the best possible technical quality, just in case you are producing the next Casablanca … or any other Classic that didn’t look like one when they made it.


  2. Meister Eckhart (c. 1260 – 1328) already put it this way:
    The most important hour is always the presence.
    The most important person is always the one you currently face.
    The most important action is always love.


  3. spieltmit says:

    I have the feeling to get lost in the moment. It is like a little earthquake to my comfort zone (changing working environment).
    But I’m looking forward to what I will find out about myself and what new things I’m able to do and conquer….
    This is my life… :)


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Max J. Pucher
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by Max J. Pucher. All rights reserved.

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